With the popularity of Chinese culture and Chinese elements in the world, there are more and more people who love mahogany furniture, and there is a trend of becoming younger and younger. The style of mahogany furniture is quaint and classic, but for many people who love mahogany furniture, how to apply traditional mahogany furniture to the home space, and adapt to the size of the room, the overall style is not an easy task.
In response to this situation, there are many mahogany merchants that have launched high-end customized services for mahogany. From the size, style, carving to decorative wood, window grille, screen and other overall space decoration, they can be specially customized, and some even provide overall The combination of soft fabrics and lighting can be described as a one-stop service.
Special discovery
Differentiated competition promotes high-end customized services for mahogany furniture
Once upon a time, mahogany furniture was hailed as “Wang Xietang Qianyanâ€, which was the “special offer†of the giants, but now it has quietly flew into the homes of ordinary people. With the changes in people's material and cultural life and aesthetic concepts, mahogany furniture that highlights the essence of Chinese traditional culture is increasingly favored by the public. In recent years, the consumption group of mahogany furniture has been expanding and the demand is not the same. It seems that the trend of mahogany furniture enterprises to “take the differentiated market segment†is inevitable.
Recently, when reporters visited the Redwood Furniture City in Shunlian North District, they found that the current mahogany merchants have not only sold finished mahogany furniture, including Minhang Yibao, Jinyuyuan, Huaboju, Huatingju, Jinzang, etc. Many mahogany furniture brands have launched mahogany high-end customized services, which can customize the size, style, carving, etc. of mahogany furniture according to customer needs. In general, the price of customized mahogany products is 30% more expensive than ordinary finished furniture. Up to 40%, and the wood used in custom furniture is also a high-grade variety of mahogany, such as lobular rosewood, red rosewood, etc., with high-quality custom to meet the individual needs of some high-end consumers. Not only that, the reporter learned in the interview that this high-end customized service also has a very flexible implementation method. In addition to the traditional single-piece furniture customization, it also provides customized room decoration and decoration services such as decorative wood thread, window grille, screen and door cover. As well as the overall soft fabric layout, as well as the light source and lighting of Chinese home, it provides a full range of professional services for high-end custom customers.
Detailed service
Single product customization
From size, carving to style can be customized, the price is higher than ordinary finished mahogany furniture 30% -40%
“Can you do a set of red rosewood material in the photo?†In the Huaboju Classical Art Furniture Exhibition Hall in the North District of Shunlian Furniture City, Mr. Niu found a Huaboju Redwood through a friend’s introduction. The general manager of the furniture district is Qing. District Qing told reporters that there are not a few consumers who propose customized services like Mr. Niu. “Some consumers are looking for the styles they want with magazine photos; some are asking for some design changes based on our sample presentations to better match their original home style; others are requirements Make some small items such as hangers, pen holders, etc. We will do their best to meet their needs, but the price of custom furniture must be higher."
District Qingyu said that compared with mahogany finished furniture, private customized consumer groups are more high-end, they have independent aesthetic ability and higher ability to pay, have a higher understanding of customized consumption, and have certain insights into mahogany furniture culture. . According to him, private customization has suddenly increased since the second half of last year. Nearly 30% of their sales last year came from custom mahogany furniture. “There are some more professional consumers, from raw material selection to furniture design, engraving, painting, etc., all of which can be said to be completely private customization. For those consumers who are not particularly familiar with mahogany furniture, if they I want to customize my own mahogany furniture, we also have a dedicated designer to design according to the preferences of consumers and their home style."
In the interview, the reporter learned that the customization of mahogany furniture items refers to the customization of single-piece or kit furniture products, including the style, style, size, materials, and details of the furniture, which can be customized according to the needs of consumers. At present, in the North District of Shunlian Furniture City, there are more than ten merchants offering customized single-piece mahogany furniture. Lin Feng, general manager of Minhang Yibao, said in an interview that the single-piece furniture customization service has been launched for several years. At the beginning, it was mainly aimed at the size change, because the customer's housing area is large and small, especially some four. Sets, eight sets or twelve sets of living room sofas, as well as Arhat bed, etc., not everyone can put it down at home, so you need to adjust the size of the item to suit the housing area of ​​different people. However, with the increasing number of customers requesting custom-made items, the change in size alone can no longer meet the needs of most people. Some customers not only require adjustments in details such as carvings and materials, but also others. The photo is coming to the door to customize. Because Chinese mahogany furniture has a long history and deep cultural heritage, the styles are Ming, Qing, Spring and Autumn, New Chinese, and improved. Many times, manufacturers cannot make and display all the styles. With customized services, customers will There will be more choices and adjustments to suit your needs and needs.
In general, the price of customized mahogany products is 30%-40% more expensive than the finished furniture of the same wood type, and the wood used in custom furniture is also the high-grade varieties of redwood such as lobular rosewood and red rosewood. Lin Feng said that the price of custom furniture is high, and more because custom items usually have only one or one set, and the consumables are more serious. "The output rate of mahogany furniture is not high. In order to make the best use of wood, we usually have to do at least four sets of furniture of the same type. If you customize it, you only have to make one set, and the waste is very serious, so the price must be better than the average finished product. The furniture is expensive."
Overall customization
High-end wood species are favored, focusing on creating an authentic Chinese classical home atmosphere
Nowadays, more and more people love mahogany furniture, and the consumer groups of mahogany furniture are getting younger and younger. But many mahogany consumers, especially young consumers, are most troubled when buying mahogany furniture. The style of the room is matched. After all, there are few people who have renovated a set of furniture, and for most young people, they don’t want to make their homes completely boring.
In response to this situation, at present, the mahogany merchants not only introduce the customization of mahogany furniture, but also provide customized services for the overall home space decoration. For example, Huaboju launched the overall high-end mahogany custom service from the first half of last year. In addition to traditional furniture, it also introduced custom interior wood decoration, including gates, door covers, wood line decorations, window grilles, screens, and moon-hole doors. Hua Qingju, general manager of Huaboju, said, “The overall customization is mainly aimed at customers who have purchased our mahogany furniture, providing them with an overall service for matching soft and hard furnishings.†This customization is different from the decoration design. Whether consumers want to do modern minimalist style or traditional Chinese decoration, they need to tell the business to provide services in advance. "Consumers have to design a rough layout and then communicate with us. We will give opinions. To do it, what kind of configuration is better.†District Qingyu said that there are many decoration companies or designers who don’t know how to do Chinese classical homes. It’s hard to make a real charm. The overall customization of mahogany home is actually in the original. In the decoration and design, the design and improvement of the local details make the mahogany furniture more harmonious with the overall living room atmosphere. “If it is a well-decorated customer, it can also be designed according to its existing decoration. It is very convenient to customize and install it.â€
In terms of customized materials, District Qingyu said that the mid-to-high-end materials such as Sian rosewood (red rosewood) and lobular rosewood are more popular, and the slightly lower volume of Burmese rosewood is also larger. “There are more and more people accepting Burmese rosewood because it is more cost-effective. Generally, low-end wood will not be customized, because it loses the meaning of customization.â€
Soft and hard
Matching
design
Professional team provides one-stop service to ensure the overall visual effect of home
If both the item and the overall customization are not enough for you, there are now more commercial soft and hard assembly design services. This service not only includes the design and production services of mahogany furniture style, style, materials, size, etc., the overall room style design, as well as supporting art furnishings and crafts. According to Hu Ke, general manager of Shunlian Furniture City North District, at present, the dealers or manufacturers in the mahogany furniture city will provide soft decorations according to the styles required by customers, including lighting, fabrics, etc. The production process will be close to your own product, and it will be easier to form a unified and coordinated effect in the style, which seems to have a more overall sense.
For example, Jin Yuyuan provides a one-stop service route for soft and hard equipment, providing customized soft and hard clothing services for home decoration and offices and clubs. According to its general manager Yang Shengtie, Jin Jinyuan is currently building a professional team, as long as the customer provides the room, from design to renovation, as well as supporting furniture and accessories can provide related services. Yang Shengtie emphasized that there is no time for Chinese home design and production experience, and it is impossible to make a taste of Chinese tradition. Wood production is a profound knowledge. The art and experience of wooden artists are difficult to control high-end wood. Therefore, a professional team can guarantee the perfection of the integration of high-end mahogany soft and hard equipment.
However, customers who choose the overall soft and hard design customization are currently mostly tooling projects in hotels, clubs, offices, etc. Lin Feng, general manager of Minhang Yibao, said that family users generally do not choose a whole set of antique mahogany design. Because of the complete classical style, many people will appreciate it when they first see it, but to live in such an atmosphere for a long time, it is possible Some are too dull, so the overall custom objects of Minhang Yibao are generally hotels and clubs. In the overall customization service for these customers, the style, materials and design adjustments will be made according to their needs.
Lighting Design
All use warm light and focus on spotlighting
Whether a room is comfortable and beautiful, lighting is very important. Excellent lighting design can not only play the role of home atmosphere, but also divide the area and upgrade the grade. The mahogany home has always been distinguished by its strong traditional Chinese style. How to make it warm and livable, the temperament is extraordinary, the lighting will play a very important role.
General Manager Zhang Haifeng of Yu Heng Decoration believes that Chinese culture is profound and profound, its aesthetic appeal is diverse, and its forms of expression are very complicated. Customers often want their own room to be different, which means that its design has no reference model. It takes years of cultural accumulation from the designer to control it. Zhang Haifeng emphasized that the design of Chinese-style homes should focus on the combination of square and circle, small and big, and winding path. It can be used to match these artistic conceptions through lighting, so that people can appreciate the aesthetic interest of Chinese-style homes and make the custom experience truly "Yiyou". Yicha, Yishu should be painted."
To put it simply, most of the lights in Western design are “astigmatism,†but Chinese-style living rooms need to “gather†to create an atmosphere. Zhang Haifeng emphasized that this kind of concentrating is usually used in some areas or certain scenic spots that need to be strengthened. For example, porch, tea table with tea, and some fine porcelain or calligraphy that needs special display, can pass the spotlight. It can also be realized by adding a downlight and a lamp cover. "For example, using a piece of paper around the LED light, the light is a circle." He believes that for Chinese homes, the lights should not be used too much, too bright, all using warm light and focusing on spotlighting. It is conducive to creating a clear and dark concept of light and shadow, effectively highlighting an atmosphere or a certain area. If you need to work or do something, then use a little light on the part.
Wonderful case
Modern simplicity, flowing Chinese style, elegant rhyme
Owner's Profile: Mr. Hu, 36, corporate executive
The main style of Mr. Hu’s home is the design of the new Chinese style, and most of the furniture and decoration details are made of high-end custom made mahogany. The chandelier ceilings, door covers, decorative window grilles and screens of the restaurant are mostly made of ebony, Burmese rosewood and other materials. They have evolved in traditional styles and original functions, while Chinese furniture of Siamese rosewood and Burmese rosewood is also based on form. The comfort changes, together with the elegant linear attention to the line-type collocation and color coordination, the overall atmosphere is modern and simple without losing the elegance of Chinese style.
Tea Room: In order to neutralize the color of the mahogany, it expresses the unique charm of the mahogany. The tea room adds silver white and light brown to the color scheme. The lightness of the translucent ceiling reduces the heavy feeling of the dark mahogany. Appropriately shows the charm of mahogany. The rosewood inlaid sliding door acts as a virtual partition, making the space more interesting.
Living room: The living room is mainly made of marble texture in beige tones, and the mahogany furniture set has a finishing touch. The warm chandeliers from the ceiling chandeliers and the trough lights on the walls add a touch of warmth to the elegant living room. The straight line of mahogany and white marble forms a new Chinese style high-grade home.
Children's room: The large area of ​​the soft mask gives the children's room a strong sense of warmth. Wood also chose a light brown type that exhibits a completely different atmosphere than dark brown mahogany. With a soft white carpet and beige ceilings, it’s a dream.
The porch: the square mahogany wall and the round marble show the Chinese Zen, reflecting the typical combination of square and circle, and the different materials are very clever. Exquisite carvings showcase the exquisite mahogany craftsmanship.
Master room: The style of the master room is Chinese. The ink painting background wall and the classical carved sliding door give the space a traditional cultural charm. The ancient elements can help the owner to obtain a state of meditation; the traditional Chinese furniture brings a strong Chinese atmosphere, and the exquisite carving brings the traditional Chinese natural spirit to the extreme; The interior lighting also pays attention to maintaining a soft tone like candlelight.
Consumption reminder
Redwood custom should choose well-known manufacturers to indicate the wood category, to avoid carving too complicated
Lin Feng, general manager of Minhang Yibao, said that mahogany customization must first select professional and well-known mahogany manufacturers, because Chinese mahogany furniture has a long history and culture in China, and many novice designers are involved in Chinese mahogany design. The works are often on the surface, unable to grasp the unique charm of Chinese mahogany really impressing the soul. Regardless of whether the single product is customized or the whole room is customized, it is best to find a manufacturer with many years of production and design experience, so as to avoid the frivolity of the style design - whether it is traditional design or new Chinese design, we must pay attention to this problem.
Second, in the process of consumption, we must understand consumption. Whether it is single product customization or overall customization, it is necessary to indicate whether the material used is 100% certain materials, and clearly label common names and scientific names. For example, the scientific name of Siamese rosewood is Sian rosewood, and the scientific name of Burmese rosewood is big fruit. Rosewood and so on. At the same time, it is also necessary to indicate the splicing of the wood, including the panel, whether the legs and legs are spliced, and several pieces of splicing. Because the price difference between splicing, non-splicing or splicing several boards is very large, there is a difference of 20%-30%.
In addition, in addition to lobular rosewood, most of the redwoods will have a certain color difference, you can ask the other party's color difference can not be too large, try to use the same tree to open the board, so that the color difference will not be too large, the pattern can also be connected More beautiful. There are also detailed carvings, what flowers and what patterns are carved, and the length and width of the customized products should be noted.
Finally, for the overall customization, the decoration of the room should be based on simplicity, not too complicated, and do not need too much wood carving decoration, try to create a whole atmosphere through soft decorations such as lights and ornaments.
Three Dimensional Packaging Machine
Auto Packing Machine ,Small Packing Machine,Semi Automatic Packing Machine,Automated Packaging Machine
Guangzhou Jiluo Machinery Manufacturing Co.,Ltd , https://www.gzjiluo.com